Step into the world of Father’s Day, where dads reign supreme, and brands scramble to harness their paternal powers for marketing magic. Fathers become charismatic celebrities, featured in quirky commercials that showcase their unmatched dad skills, from grilling the perfect…
Startups in India have grown by over 225 times since the Startup India program was launched. In fact, as of May 14, 2023, India had 99,371 startups. Furthermore, 22 of the 100 unicorn startups emerged in 2022 alone. And you…
Imagine a world where Michael Jordan didn’t wear those legendary Air Jordans on the court. It’s almost unimaginable! The Air Jordan wasn’t just another basketball shoe; it became a cultural phenomenon that transcended the sport. And its success opened the…
Until a few years ago, business and the environment were often seen as adversaries. But times are changing. The business landscape is evolving. And consumers are becoming more conscious of their environmental impact.Result? Only businesses prioritizing sustainability will thrive in…
Storytelling is an integral part of branding for startups. From creating the mission to defining to brand values to building a brand personality, a very fulfilling journey. Read to know how we do it at StartInc.
An average consumer has an attention span of 8 seconds when consuming content, and this number is declining continuously.
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