The youth of today are a-maze-ing! No, quite literally. Though they may be confused about what to do some of the time, they do have some special skills. And it’s just the right time to leverage them.
India is witnessing a surge in the share of Gen Z and millennials in the total population percentage share. In fact, by 2030, Gen Z and millennials will account for 50% of the Indian population, 4% higher than the world’s average.
Besides the rising numbers, here’s another truth bomb no one can deny – Gen Z and millennials are transforming the business world. You guys truly have some secrets to conquering the ever-evolving entrepreneurial landscape! The question is: Are startups ready to learn them?
Did we hear a YES? If they are, then they’re in luck!
In honor of World Youth Skills Day, we’ll be delving deep into the world of Gen Z and Millennials to learn about the unique set of abilities that these generations bring to the table that may help advance your startups to new heights.
These digital natives have some tricks up their sleeves that will make your brand go zoom-zoom!
5 Must-Learn Skills from the Youth of Today
1. Technological Wizardry
Let’s be honest with one another: most of us have been around the block for quite some time now. However, if there is one thing you can pick up from the young guns, it is their unparalleled knowledge of all aspects of technology.
The Millennial and Gen Z generations are the ones who essentially live and breathe technology. From knowing how to use the latest AI tools to skillfully navigating the latest apps and cracking data analysis and tracking, they seem to know it all.
Here’s what Jack Mackenzie, Executive VP of PSB (a market research firm), says about Gen Z:
“With Plurals and technology, there’s almost no division. I don’t even know if they think of it as technology. They just think of it as the way it is. It’s just ingrained into their minute-by-minute behaviors.”
2. Social Media Savviness
Take a cue from the social media experts of Generation Z and Millennials if you’re still baffled as to why your last tweet was ignored like a cat in sunglasses. These young people seem to have an innate talent for producing exciting content that makes us go, “Wow, I need to try that!”
They are willing to think outside the box and even create a new box in search of the best there is. From brand building on LinkedIn to promotional content on Instagram and Facebook, this younger lot has incredible growth hacking skills. Some of the biggest names in the social media world today are youngsters. Say names like Shreya Pattar, Neil Patel, and Ananthanarayanan V.
3. Flexibility and Adaptability
Ah, the good ol’ days when we used to stick to our meticulously crafted business plans like they were sacred texts. Well, it’s time to loosen that tie because Gen Z and Millennials have taught us the importance of flexibility and adaptability.
In a world where trends change faster than you can say “unicorn,” it’s crucial to embrace a growth mindset and pivot with the times. You must be agile and sharp to see what’s coming for you! You need to be even quicker to adopt a new strategy and make it work with intelligent execution and optimization.
After all, wasn’t it this younger lot who quickly adapted to working from home like a pro and then going back to the offices? And what about work vacations?
So, let go of your attachment to that fax machine and be ready to ride the waves of change. After all, the only constant in the startup world is change itself!
4. Collaboration and Networking
LinkedIn is full of posts that literally translate to “NETWORK IS YOUR NETWORTH.” And well, they aren’t lying. Gone are the days when networking was solely business cards, awkward handshakes, and forced smiles.
Gen Z and Millennials have redefined the game of collaboration and networking for strategic business alliances. They navigate the vast digital ocean effortlessly, forging connections and partnerships through online communities, virtual conferences, and shared platforms.
They are the ones who are smartly leveraging professional platforms like LinkedIn to connect with founders, entrepreneurs, business heads, and everyone from the top to the bottom to build a precious network for accelerating growth.
For them, the entire world is their playground. And when it comes to networking, it should be your startup too!
5. Embracing Diversity and Inclusion
Gen Z has no patience for sexual, racial, or gender inequality. In fact, 77% of Gen Z report that the diversity level of a company impacts their decision to work there. And if you were to think about it with an open mind, they aren’t wrong.
They are simply treating humans as humans beyond all categorizations, as one should. But if you are still not sold on diversity and inclusion, you will be when you read the following statistics.
Organizations with inclusive cultures are:
- 2x likely to meet and/or exceed their targets
- 3x times more likely to be high-performing
- 6x times more likely to be agile and innovative
What does this mean, in a nutshell, for your startup? Accelerating GROWTH.
See You For Our Next Blog Update!
We hope by now you realize how adopting these 5 skills from today’s youth can advance your startup’s growth in ways you cannot even imagine.
We at StartInc believe in practicing before preaching. Our young and dynamic team is all for growth, whether it’s for our consultancy or your startup. We are not afraid to experiment, but while we are at it, we always make sure numbers back us.
So if you are looking for a growth partner for your startup, we are here!