StartInc

In the dynamic world of Direct-to-Consumer (D2C) startups, the quest to capture consumers’ attention and wallets has never been more challenging. Discounts being discounts have long been hailed as the golden ticket to winning consumer loyalty. It’s almost impossible to…

The relationship between brands and consumers is just like social media. It needs constant updates to stay relevant. And the tricky part here? The customers keep changing. And so do their behavior and preferences. As for today, the world is…

The world of consumer trends is dynamic and ever-changing. As of 2023, two prominent themes have emerged, reshaping how brands engage with customers. We are talking about sustainability and personalisation. And driving these two themes is the change in consumers,…

In 2023, we don’t just celebrate the past; we salute the unwavering resolve that continues to shape our future. From the bustling streets of Mumbai, or ‘Bambai,’ as we may call it, to the serene valleys of Kashmir, our nation…